AI Insights · Timothy · April 2022
Top 5 Ultracasual Games on iOS in the Middle East for Q1 2022
In Q1 2022, the top 5 ultracasual games on iOS in the Middle East showed varying performance trends in downloads, revenue, and active users, with some apps seeing steady engagement while others experienced fluctuations.
In the first quarter of 2022, the top 5 ultracasual games on iOS in the Middle East displayed diverse performance trends in weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into the varying degrees of success these apps experienced.
Sponge Art from AI Games FZ saw a noticeable decline in weekly downloads, dropping from around 81K in late December 2021 to approximately 6.2K by the end of March 2022. Revenue peaked at $51 in the week of January 24, but generally remained low, with occasional small increases. Active users followed a similar downward trend, falling from 108K to about 25.9K over the quarter.
Fill The Fridge! by Rollic Games, released in early February 2022, experienced a rapid increase in weekly downloads, growing from just 181 in its first week to around 37.3K by the end of March. Revenue also saw a steady rise, peaking at $423 in the final week of the quarter. Active users surged from 105 to over 60K, indicating strong engagement with the app.
Pop It Fidget - AntiStress from KTC GLOBAL maintained relatively stable weekly downloads, starting at around 12.9K and ending at about 3.8K. Active users followed a gradual decline from 33.2K to approximately 17.7K, reflecting a moderate decrease in user engagement over the quarter.
Fidget Toy 3D - Pop It Trading from Le Anh Pham showed consistency in its performance. Downloads fluctuated mildly but saw an overall increase from around 11.6K to 11.6K by the end of March. Active users exhibited a steady upward trend, growing from 48.3K to 55K, suggesting sustained user interest.
AMAZE!!! by Crazy Labs had varied performance. Weekly downloads decreased from approximately 7.9K to 4K, while revenue remained modest, peaking at $79 in the week of March 21. Active users showed a slight decline from 16.7K to 11.8K, indicating a gradual drop in user activity.
These insights highlight the dynamic nature of the ultracasual game market in the Middle East. For more detailed analytics, visit Sensor Tower.
